An EdTech Firm Reduced Sales Effort by 30% Using AI Calling Solution

An EdTech Firm Reduced Sales Effort by 30% Using AI Calling Solution

An EdTech Firm Reduced Sales Effort by 30% Using AI Calling Solution

Our Services

AI model development for lead scoring, Automated outbound calling system, NLP-based customer interaction handling, Seamless CRM integration, End-to-end implementation and support

Tech Used

AI-Powered Lead Scoring, Automated Outbound Calling, Natural Language Processing (NLP), CRM Integration

Overview

In the fast-paced EdTech industry, efficiency and innovation are key to maintaining competitiveness. An Indian EdTech firm offering online courses and educational resources struggled with optimizing its sales processes. Manual, labor-intensive efforts led to inefficiencies, missed opportunities, and an overwhelming workload for the sales team. Wavexcel implemented an AI-powered calling solution to automate lead qualification and improve customer engagement, driving significant improvements in efficiency and conversion rates.

Challenges

  • Manual Lead Qualification: The sales team spent excessive time on unqualified leads, reducing efficiency.

  • Inefficient Customer Engagement: Lack of timely, personalized follow-ups resulted in lost opportunities.

  • Sales Inefficiencies: The team focused more on administrative tasks than closing deals and building relationships.

Solution

  • AI-Driven Lead Scoring: Trained AI model scored leads based on conversion likelihood, prioritizing high-value prospects.

  • Automated Outbound Calling: AI managed call outreach, delivering personalized messages and gathering customer data.

  • NLP-Enabled Customer Interaction: AI handled inquiries and provided accurate responses, improving engagement.

Results

  • 30% Reduction in Sales Effort: Automation reduced manual workload, allowing sales teams to focus on conversions.

  • 20% Increase in Lead Conversion: AI-driven lead scoring and timely follow-ups led to higher sales.

  • 40% Improvement in Customer Engagement: More personalized interactions boosted customer satisfaction and trust.

  • Scalability: The firm handled a growing number of leads without proportionately increasing the sales team.

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